International Business and Management

Name: International Business and Management
Author: Phil (Senior Lecturer at Liverpool Business School) Kelly

Phil (Senior Lecturer at Liverpool Business School) Kelly

Cengage Learning EMEA

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Presents an integrated treatment of international management problems. Combining a strategic focus with coverage of the functions that underpin global business, this book delivers a fresh European perspective on international business. It is suitable for post-introductory undergraduate courses and also for MBA students.

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