Discovery-Driven Growth

Name: Discovery-Driven Growth
Author: Rita Gunther McGrath

Rita Gunther McGrath, Ian C. Macmillan

Harvard Business Review Press

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You've been charged with growing your business. Incremental growth can no longer deliver the results you need. You need truly dynamic growth - and you need to achieve it without risking a hugely expensive gamble. How can you encourage innovative new ventures and pursue ambitious growth while minimizing risk?

Výběr knih autorů Rita Gunther McGrath , Ian C. Macmillan