Local Players in Global Games

Name: Local Players in Global Games
Author: Copenhagen Business School) Peer Hull (Professor of the Sociology of Business Firms and Work Organization Kristensen

Copenhagen Business School) Peer Hull (Professor of the Sociology of Business Firms and Work Organization Kristensen, University of Wiscons and Director of the European Union Center and History Public Affairs Jonathan (Professor of Sociology Zeitlin

Oxford University Press

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What happens when autonomous firms from different countries come together inside a single multinational corporation? Can a cooperative strategy be established that advances the development of the multinational as a whole? This book tackles these questions through an empirical study of an 'actually existing' multinational.

Výběr knih vydavatele Oxford University Press