Intellectual Capital

Name: Intellectual Capital
Author: Johan Roos

Johan Roos, Leif Edvinsson, Nicola C. Dragonetti

Palgrave Macmillan

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Intellectual Capital refers to one of the most important sources of business advantage - the knowledge within the organisation of how to create value for customers. This is reflected in the transformation of society into knowledge work and the increasing difference between the book value and the market value of companies.

Výběr knih autorů Johan Roos , Leif Edvinsson , Nicola C. Dragonetti

Intellectual Capital

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